The Affiliate Program on your Volusion store can be a great marketing tool, bringing in new customers who might not be aware of your existence. However, like anything, a few thoughts about security can make it run even smoother.
Turning the Program Off
If you do not intend to use your store’s Affiliate Program, or you need to temporarily suspend it, completely turning the program off is a good idea. To do this, follow these directions.
From your store's Dashboard choose Settings > Config Variables.
Click the 'Search' button at the top of the page and enter "affiliate" in the Name field.
Click the blue 'Search' button at the top right.
You should now see a list of variables including "Enable Affiliate Marketing".
Unclick the checkbox in the Value row and then click the blue 'Save' button at the top right.
Your Affiliate Program is now turned off. This will prevent any non-Admins who access the site from seeing or opening any Affiliate related pages including the sign-up page.
Checking Up On Affiliates
When potential Affiliates sign up through the “Become an affiliate” link that you added to your store, they will see the following message:
Although their account is created immediately by the system, this message is to set the expectation that it can take 24 hours for set up to occur. You can use this time to check out your potential Affiliate and see if they are both a legitimate business and a good fit for your needs.
To check on new Affiliates follow these steps:
From your store's Dashboard choose Marketing > Affiliates
Your Affiliates are listed in chronological order by default, so the newest Affiliate should be listed first.
Clicking the Affiliate ID (which is also their Customer ID) will open their Account, allowing you to see the website address that they put in when signing up as an Affiliate. Take a moment and check their website out to see if they are a legitimate business. If the link they provided is not a live website, this should be a huge red flag!
You can also check to see that the email address they provided matches their website. Of course, this won’t be the case for all potential Affiliates who sign up, but if they do match, that is a pretty good sign!
As a final step, before creating any Affiliate links or banners to share with them, email your potential Affiliate. A simple email with a few questions can get you a load of good information and help you make a decision. Here are a few that we suggest:
What is the nature of your business?
How long have you been in business?
Why do you feel that my products are a good fit for advertising on your website?
Are you a member of any other Affiliate programs? If yes, what websites are you affiliated with?
This information can help you make the decision if including this person as an Affiliate is a good choice for your business.
Finally, once you allow someone to be an Affiliate, take time periodically to visit their website and make sure that your Affiliate link is displayed and working. Remember, you are paying them a percentage of each sale that comes through that link, it is a good idea to make sure everything is working smoothly.